
Presented by Paul Familara,
Director, Innovate Marketing NZ
Paul has been working in the digital space for more than 10 years by implementing new technology in his businesses. He currently conducts webinars for marketing and taught 2 semesters in the Onehunga Adult Learning Program about adapting digital marketing for business during the Covid lockdowns in 2020 and 2021.
In this webinar we will cover
Introduction to Digital Marketing
Gain a comprehensive understanding of the various components of digital marketing, including search engine optimization (SEO), social media marketing, content marketing, email marketing, and more.
Know what Content Captivates the Audience
Learn what type of content resonates with your business goals, target audience, and budget. Discover how to identify and utilize the most appropriate channels and tactics to achieve optimal results.
Analytics and Measurement
Discover the importance of data analysis and measurement in digital marketing. Learn how to track key performance indicators (KPIs) and leverage data insights to refine your marketing strategies and improve campaign effectiveness.

